#002 Kurt Fearnley
May 24, 2016

Episode #1 with Dave Eddy

Introduction of Guest: Dave Eddy, a digital marketing expert and entrepreneur based in Newcastle, Australia. He runs a digital marketing firm and is also involved in a startup called Campify, which is likened to Airbnb for caravans. Dave is known for his authentic self, innovative approaches to business, and his unique perspectives on success and motivation.

Talking Points:

  1. Introduction to Dave Eddy and his journey.
  2. The concept of outsourcing in both personal and professional life.
  3. The importance of being one's authentic self.
  4. Dave's early influences and the role of personal coaching.
  5. The power of perspective and taking responsibility.
  6. The challenges and benefits of running a tangible business.
  7. Dave's daily routine and the importance of preparation.
  8. The role of social media in business and personal branding.

Interesting Topics:


Outsourcing in Personal Life:


Dave Eddy's take on outsourcing is nothing short of revolutionary. "I've got someone who does my groceries, someone who prepares my meals," he reveals, challenging our traditional notions of time management. It's not just about business efficiency for Dave; it's a lifestyle choice. By entrusting tasks that don't play to his strengths, he carves out more time for what truly matters, urging us to question: Where is our time best spent?


Being Authentic:


Dave Eddy's mantra is a breath of fresh air in a world saturated with polished personas and rehearsed pitches. "I think there's a lot of power in being your authentic self," he asserts. Dave believes that the real magic happens when we shed our corporate facades. "People resonate with that. They don't want the polished, corporate version but the real you." It's a compelling call to action for all professionals: Dare to be genuine and watch the world resonate with your authenticity.


Digital Marketing and Social Media:


Dave's insights into the digital realm are both profound and actionable. "Digital marketing is about understanding where your audience is and being there," he advises. While he acknowledges the timeless value of face-to-face networking, he's quick to spotlight the unparalleled reach of online platforms. It's not an either-or scenario for Dave; it's about striking the right balance. In his words, it's about "leveraging the power of online platforms" while not losing sight of traditional networking's charm.


Dave Eddy's insights are a goldmine for any business or consultant looking to navigate the modern landscape with authenticity, efficiency, and strategic insight.